Vendors we Adore

Three vendors wowed us on our trip to Atlanta.  You’ll soon have access to their lovely offerings, but for now, here’s what we love about them:   BouCou Jewelry: Short for Boutique Couture, it wasn’t the booth puppy that won our hearts, or even the owner/ artists stunning blue hair.  It was their logo.  The…

Don’t Yuck my Yum.

It’s what you’ll hear at my house when my kids turn their nose up towards my strange meal combinations (I’m a big kimchi and siracha fan).  What is perfectly delightful to me clearly is not received the same with my children.  Still, “don’t yuck my yum”! Allison and I are privy to closed boutique owner…

Access Denied Twice- Atlanta Americasmart

Our first venture into live wholesale buying, Allison and I stumbled into Americasmart in Atlanta a lot like two toddlers crossing into Magic Kingdom.  At check-in, we received our lanyard and fully legit badges proclaiming us as buyers for Soulshine Boutique! Peeking forward, it seemed like Jenga squares of clothing booths…so many options, where to…

Neck Issues

I will not go gently into that good night…I will rage, rage against the dying of the light! Forty-four years behind me and age is creeping in slowly.  Greys are growing more defiant. Laugh lines are not funny. And what’s up with the neck?! Where is it going?  Why does it no longer stand firm?!…

Comparison

It had been too long since my last attempt at Yoga and the holiday fluff had settled in. Sneaking a Downward Dog peek around the room instantly left me deflated.  To add insult to injury, the room-length mirror was brutally honest.  Other sculpted arms, flat mid-sections, better poses. Shrugging off the comparison, I took a…

Worthy Causes

October carries awareness of two very worthy causes…Breast Cancer and Domestic Violence.  It makes sense that one out-pinks the other as it’s near impossible to find someone not affected by the C-word.  Domestic Violence, however, is silent, shamed. I can’t speak directly to Domestic Violence, but I have a brave friend that survived and when…

Comfort Zone

Surrounded by unfamiliar faces, clothing laid out in nice rows and jewelry sparkling, I want to run back into a shadowy corner and let the ladies shop unbothered.  Nervously circling the dining room table transformed into a boutique jewelry counter, fidgeting, straightening, eyes down, looking busy.  The other half of Soulshine equally unsettled taking refuge…

The Perks

Muscles wound tight and feet in knots, we rest well after every big festival event feeling hungover.  This 43-year old body is no longer geared to carry the loaded bins of clothing and assemble metal racks (which inevitably pinch fingers).  But the perks, oh the perks, they outweigh every possible negative.  This weekend we met…

Extra Small Ladies

We have heard your cries, extra small ladies.  The crusade for smaller sized apparel is upon us.  Searching far and wide for cute clothes in your unique size, we’re finding that it’s akin to finding a unicorn!  Most wholesale clothing bundles come in quantity six in sizes from Small to Large.  It’s a lottery to…

The Bar is Raised

My very first job was working the counter at my local pharmacy.  They encouraged the importance of greeting the customer with a smile and offering assistance with few boundaries.  Afterwards, I sold apparel at a local Peebles department store, restocking, making sure the racks and stacked piles were always straight as well as interacting with…

Ten Take-Aways… Find Your Extraordinary

My voracious appetite for sage advice on business-building and happiness-making,  lead me to read Jessica Herrin’s book, Find Your Extraordinary: Dream Bigger, Live Happier, and Achieve Success on Your Own Terms. I read it not only once, but twice and took 4.5 pages of sloppy and excited notes.  Jessica is the founder and CEO of…

Company Mascot

What started as a stressful and anxiety-laden emoji shared before big events has now become our company mascot…the wide-eyed Poop Emoji is a friend of Soulshine!  In perfect timing, Allison sends a text with several of the smiley blobs before our first Launch party, before our first Pop-up event, before our first big expense.  The…